The GROM manifesto
We believe that true flavour cannot be created in a hurry
At GROM everything begins long before you arrive at the gelateria: we carefully select the ingredients, follow nature and the seasons, and build recipes with a few simple, recognisable elements, not with pre-made bases.
01 — Our promise
Because we love real taste.
That is why we choose not to add flavourings, colourings or preservatives: when the raw materials are exceptional, there is no need to add anything else.
02 — Our promise
Because our land worships flavour.
Tradition, experimentation, imagination. Poetry. In Italy gelato is sacred: we are proud to preserve its excellence. And details are the essence of authenticity: high-quality Italian milk, carefully processed vanilla beans, ingredients checked one by one.
03 — Our promise
Because we want to savour every moment.
The blending takes place in a single production site, the central laboratory in Mappano di Caselle, where we work the raw materials without adding bases or semi-finished products: fresh milk, Bourbon vanilla from Madagascar, chocolate and cocoa from Venezuela and Ecuador, the best Italian fruit.
04 — Our promise
Because we start with ingredients, not powders.
Gelato made from a pre-made base starts with a powder to dissolve. Ours starts with fresh milk, eggs, fruit, pistachio, hazelnut and chocolate: real raw materials, measured and blended in the Mappano laboratory, with no bases or semi-finished products. Five days of maturation and daily churning in the gelateria do the rest.
Our commitment
Respect nature, care for the details and give value to time.
Every taste is authentic pleasure, spoon after spoon. This is the promise we make every day.
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